Tuesday, January 21, 2014

Naturally, feeling Tip Top.

Tip Top. Natural colours, Natural Flavours.

That's all these ads say to me. And no doubt, that was the brief. 


However, one must admit that the reaction for a non-ad man is likely to be "what's that?...oh it's a new poster for Adshel"


A simple objective with a simple idea, brilliantly executed.
Award winning, but perhaps not so customer focused. 

Innovative poster executions.

Innovative work Colenso BBDO. 

Fyi: These are limited run posters, which are all hand screened and utilise synthetic food colours instead of ink.